Rua 25 de março - the main shopping street in Brazil. In November and December, no cars are allowed, as the streets are literally taken by the sheer number of avid shoppers. Estimates say that in this period of the year, more than 1 million people visit is shops every day. However, going at other times of the year, of an early morning, can be quite a fun experience, as you will find shops selling practically everything, but especially custom jewellery, costumes, decoration, fabrics, and household appliances. It is the right place if you are organizing a party.
- Rua Augusta - see a more detailed post about Rua Augusta here. From Av. Paulista towards the region called Jardins, there are mainly clothes stores, the occasional shoe store and snack bars; towards the city center, movie theaters, bars, shops selling vinyls and other vintage stuff. Great to hang around just browsing and sitting down for the occasional beer.
- Rua Teodoro Sampaio - three very clear sections: going up from Av. Faria Lima, up to the corner with R. Fradique Coutinho, there are shops selling popular clothes, but mainly shoes. From this point on, there are dozens of shops selling home furniture, and a good number selling mattresses. Going further up, beyond Praça Benedito Calixto, the street is the site for musicians! Several shops selling musical instruments sit side by side along both sidewalks. See map here: http://goo.gl/maps/OME1z
- Rua Santa Ifigênia - Electronics! In the heart of a dilapidated area in the city center, Rua Santa Ifigênia and its neighbors are home to virtually hundreds of shops selling everything from lighting, CD/DVD players, HD TV monitors, videogames, audio and sound equipment, computer and any IT accessories, AC adaptors, you name it. Prices are usually very good, but you must also check if products are legal, as some shops may sell smuggled goods. Always ask for a receipt. Also beware of pickpockets. This area is quite close to an area in town where crack users gather, so you are very likely to spot some heavy users around.
- Rua dos Pinheiros - Even though the neighborhood in itself is already served by a good number of restaurants, Rua dos Pinheiros gathers so many of them you would probably take about a week to taste them all... not to mention the cafés and sweet shops. There are Italian, Brazilian, Mexican, Japanese, Portuguese restaurants... Just walk around and feel the smell.
This map can give you an idea...
